Stardoll fave Emma Watson is going to be smelling sweeter than ever before. Our studious young wizard Hermione is about to become the new face of Chanel fragrance Coco Mademoiselle.

I guess now young Emma will be studying in the school of French chic -- She has signed a two year contract worth somewhere around $6 million for promoting the brand.

So that's Emma Watson replacing Keira Knightley --- at the wave of a Chanel wand.

Have a look at Emma at the Karl Lagerfeld and Chanel shows.